In-Store Promotional Items
In order to reinforce the TV advertising campaign on the ground, we encourage Opticians to leverage the education material and the poster in your stores and well as share your story and show off your TV ad.
Educational Rack Card This is a 4” x 9” rack card that can sit in a Plexiglas stand on your counter, or in a brochure rack. It educates the public about Licensed Opticians and the valuable role you play. We encourage you to distribute to people who come to your store. Order here. |
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Posters This 8.5” x 17” poster reinforces the campaign and let your customers and potential customers know that they are dealing with a Licensed Optician. It’s been designed to take up as little space as possible, while still be eye catching. If you are short of counter or store space, you can suspend it from the ceiling. Order here.
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Lapel Pin
This 1.25" diameter lapel pin helps the public identify Licensed Opticians. The more people see it, the more our profession is recognized for the true value we bring. Wear it everyday at work with price and help build our new brand. Order here.
Web Banners
Use this banner on your website or as an email signature to direct people to talk to you about their vision needs.
This banner can be used by third party websites to direct the public to a database where they can find a Licensed Optician in their area.
Share the Video Clip and Ad
Spread the Word!
“So that’s what an Optician does! Wow.” Wouldn’t you like to evoke that response?
This is your opportunity to educate people about the value of your profession without cost, or much effort. Share this short video with your family and friends and encourage them to pass it along to others. To do this, visit the Licensed Opticians YouTube Channel and use the share function, or copy and paste this link: http://www.youtube.com/watch?v=vsfNjQvcWQU into an email.
2010 National Awareness Campaign. Learn more!